Global LA
Global LA is a public-private partnership and nonprofit organization launched by the Office of the Mayor of Los Angeles in November 2021 to attract international opportunities to the greater Los Angeles region to grow jobs and a resilient economy, with a focus on L.A.’s leading sectors and underserved communities. Nine months in, I was brought in to help build and manage Global LA’s digital marketing program, plan their quarterly board meeting, organize their first holiday breakfast, and report back on their first year of operations.
Activities included:
Visual Logo Expansion
Business Card Design
Brand Visual Styleguide
Newsletter Design and Production
Social Media Calendar and Production
Board Meeting Planning and Production
Social Media Audit
Holiday Breakfast Organizing
Year-End Report Video
Membership Marketing
Year-End Report
The report was presented as a two-page report to board members at the holiday breakfast and distributed on social media as a video slideshow.
